FuTourAlliance – Future Tourism Skills Alliance for a Resilient and Innovative Europe

A Platform for Joint European Skills Development in Tourism

The European tourism sector is one of the largest branches of the economy — and at the same time faces profound transformation. Skills shortages, digital transformation, artificial intelligence, and increasing sustainability requirements necessitate a fundamental modernisation of education and training systems.

FuTourAlliance – Future Tourism Skills Alliance for a Resilient and Innovative Europe – is developing a joint European qualification strategy for tourism as part of an Erasmus+ Blueprint project. The focus lies on data-based skills monitoring, the further development of future-oriented occupational profiles, and a Europe-wide compatible microcredential system to support flexible learning pathways and workforce mobility. Together with partner organisations from 13 countries, we are working towards modern, resilient, and competitive skills structures for the tourism sector of tomorrow.

This creates new perspectives for professionals, businesses, and regions — in line with our commitment to promoting qualifications that empower individuals and secure economic sustainability for the future.

About FuTourAlliance : All information about the project

Project Activities

During the project period from 01/2026 to 12/2029, we are collaborating with 23 project partners to develop future-oriented, robust, and high-performance qualification models in tourism. The core activities include:

a data-driven European Tourism Skills & Training Strategy that systematically identifies future competence requirements and translates them into concrete measures
a Europe-wide Tourism Skills & Training Intelligence Mechanism that continuously collects and analyses data on labour market trends, skills gaps, and training provision
modernised occupational profiles that incorporate artificial intelligence, data management, and robotics
a modular, Europe-wide, recognisable microcredential system enabling flexible learning pathways and enhanced workforce mobility

Target Group

The project primarily addresses tourism professionals, as well as apprentices and career changers. In addition, tourism enterprises, vocational education and training providers, and political and institutional decision-makers are engaged in the strategic development of qualifications and framework conditions within the tourism sector.

Project Objectives

FuTourAlliance aims to develop a European tourism skills strategy and establish a data-driven skills intelligence system. At the same time, existing occupational profiles will be modernised and expanded to include future-relevant qualifications. Through the introduction of a Europe-wide compatible microcredential system, flexible and recognised learning pathways will be created. Furthermore, the project strengthens European partnerships to ensure the long-term, sustainable transformation of the tourism sector.

Total Project Budget

Approximately € 4.000.000

Achieving More Together

FuTourAlliance is made possible through funding from Erasmus+. The implementation partners include:

EVBB (DE)
European Federation Rural Tourism (FR)
Federturismo Confindustria (IT)
Cehat (ES)
Hotrec (BG)
Hungarian Hospitality Employers Association (HU)
ITH (ES)
Breda University of Applied Sciences (NL)
Akmiae Akmi Educational Organisation (GR)
Apro Formazione Societa Consortile A Responsabilita Limitata (IT)
Institute of the Republic of Slovenia for Vocational Education and Training (SI)
Afpa (FR)
TUI Care Foundation (NL)
European Forum of Technical and Vocational Education and Training (BE)
Learningdigital SRL (IT)
Zangador Research Institute (BG)
Enat (BE)
Tourismo de Portugal I P (PT)
Riga Planning Region (LV)
Aeht (LUX), Associated Partner
Ectta (BE), Associated Partner
TUI AG (DE), Associated Partner
Epgtda (ES), Associated Partner

This project is funded by the European Union. However, the views and opinions expressed are solely those of the authors and do not necessarily reflect those of the European Union or the European Education and Culture Executive Agency (EACEA). Neither the European Union nor the EACEA can be held responsible for them.